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THESIS

Below you'll find my graduate thesis as well as the accompanying strategic plan. This paper was prepared for A Master of Interdisciplinary Studies with an emphasis in Arts Entrepreneurship from Stephen F. Austin State University. 

Abstract

     This paper aims to guide entrepreneurial theatre artists to begin a nonprofit theatre arts venture. It will provide an in-depth analysis of the foundations required to begin any nonprofit theatre organization and analyze the need for expanding upon traditional structures and styles. Incorporating evidence and research from relevant literature, coursework, and market data as well as analysis of a sample strategic plan for The Common Theatre Company, this paper finds that non-profit theatre companies can be positively served by developing unique products and services and a nontraditional governance model as an extension of the foundational needs of a nonprofit organization. In a global market geared toward non-arts industries and finds audiences across sectors overstimulated and oversaturated, small nonprofit theatres need more resources geared toward them. This paper is meant to serve as a blueprint for the emerging theatre company and a guide to finding unique ways to stand out in any market.

Thesis
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STRATEGICPlan

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